New Arrivals

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Sleeping Beauty Flounce Jacket
189.95
Pasadena
Pasadena
99.00
Warbird Cape
Warbird Cape
120.95

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Wow! We just wrapped up our 4th year doing the whole vendor deal at the NFR. What a year it was! Sharing all my successes on social media isn’t something I typically do. Going into the NFR this year, I set a pretty lofty goal. Thanks to the best customers around (you!!), and the talented, hard working, selfless team behind me, Woolies surpassed my goal. ⁣ ⁣ The NFR is unlike anything else. It’s months and months of preparation, sleepless nights, work, and more that flashes by in a whirlwind 10 days. Every year, I have plans to be active on social media and share the journey. Once again, there was never enough time for social media so I’ll be catching you up over the next few days. ⁣ ⁣ Before I end, I must thank MY village that made it all happen:⁣ ⁣ Sammy is the only bff I know of who uses her vacation time to work a grueling 14 days and does so with a smile on her face. ⁣ ⁣ My mom not only spent the entire time with us in Vegas caring for Collins and keeping us fed, but she spent a week with me in November so I could get pre-NFR work done. She always picks ups where I can’t finish. ⁣ ⁣ My sister, Adriane, also takes off time from work to come help me. She is an unstoppable salesperson and never lets me pay her. ⁣ ⁣ My father-in-law who saved me on set up day and showed up ready to do the heavy lifting. ⁣ ⁣ My husband who flew in after all the fun was over to help with tear down and drive my tired body home. Not to mention, all the cheerleading he does along the way! ⁣ ⁣ My baby girl. I don’t know of another 18-month-old who can roadtrip with best of them and go with the flow of crazy as well as Collins. She went from spending nearly every waking hour for the past 18 months with me to only seeing me for a few hours a day without a hitch.⁣ ⁣ The ladies of the @boutiquehubbusiness & @westernrunway for their endless efforts to promote Western fashion & the boutique industry. ⁣ ⁣ ⁣ The best booth neighbors! It has been so fun to develop special relationships with our neighbors over the past four years. We cheer each other on. We can relate in a way no one else understands. We stand in for bathroom breaks. And we share in the excitement of each & every sale!
The littlest member of the Woolies tribe says, “C’mon on over to the South Point aisle 900!”
Don’t forget! Woolies is rockin’ & rollin’ at the South Point. Little sister even joined us today!
Happy Monday! We’re on Day 2 of the CINCH Western Gift Show at the South Point. We’re featuring @roamsilver today!
It’s CINCH Western Gift Show time! Sorry we’ve been MIA the last few days, but setting up our booth has kept us busy. (I haven’t even talked to my husband in over 24 hours.) if you’re at NFR, you can find us in aisle 900 at the South Point! #westernfashion #westernchic #rodeofashion #winterfashion #rodeochic #nfrfashion #nfr #nfrinspo #nfrstyle #cowgirlstyle #ranching #ranchrodeo #ranchwife #ranchfashion #rodeostyle #shopsmall #steamboatsprings #westernboutique #wearwoolies
Without further adieu...we can finally release our 2018 @westernrunway ad as the NFR kicks off today, and we couldn’t be more excited! More than 1000 photos were taken at this photo shoot, and of those photos this image spoke to me in a way none of the others could. It encompasses all that I try to offer through Woolies. It evokes the image of a classic, traditional cowboy and cowgirl who are passionate about their lifestyle, land, animals, and family. In the same shot, you see fashion that can go from feeding cows to the streets of the NFR. ⁣ ⁣ As I flipped through the online edition of Western Runway to see our ad in print, I was blown away by the placement it received. You can find our ad in the middle of a beautifully written article about @racheljoi ,whom we admire and fangirl over, titled Western Before Western Was Cool. ⁣ ⁣ I grew up a city girl, who spent every possible waking hour with my horses dreaming about life on a ranch in the country. I am fortunate to be able to now live that dream daily and raise my daughter in the lifestyle I have always loved so much! ⁣ ⁣ I invite you all to check out Western Runway in hard copy or online. We will have the magazine available for free at our booth, so swing on by and say hello!⁣ ⁣ You can find us December 9-16 at the CINCH Western Gift Show at the South Point. ⁣ ⁣ 📷: ⁣@careeoke Ad Design:⁣ @ladylabonte Photo Shoot:⁣ @c.m.modeling ⁣ ⁣ ⁣ ⁣ #westernfashion #westernchic #rodeofashion #winterfashion #rodeochic #nfrfashion #nfr #nfrinspo #nfrstyle #cowgirlstyle #ranching #ranchrodeo #ranchwife #ranchfashion #rodeostyle #shopsmall #steamboatsprings #westernboutique #wearwoolies
We’re loaded up & it’s Vegas or bust! We hope to be able to catch up with old friends & meet new friends at our booth at the CINCH Western Gift Show at the South Point December 9-16. ⁣⁣ ⁣ 📷:⁣ @careeoke ⁣⁣ ⁣⁣ ———————————————————⁣⁣ ⁣⁣ All orders placed Dec 2-8 will not begin shipping until Dec 8. Or use code NFRPICKUP to pickup at our NFR booth to save on shipping and worry about the item being sold out. ⁣⁣ ⁣⁣ #westernfashion #westernchic #rodeofashion #winterfashion #rodeochic #nfrfashion #nfr #nfrinspo #nfrstyle #cowgirlstyle #ranching #ranchrodeo #ranchwife #ranchfashion #rodeostyle #shopsmall #steamboatsprings #westernboutique #wearwoolies
It’s {NFR} loading day! Who will we be seeing in the city of lights?⁣ ⁣ ———————————————————⁣ ⁣ If you’re NFR bound, you can find us in aisle 900 at the South Point December 9-16. All orders placed Dec 2-8 will not begin shipping until Dec 8. Or use code NFRPICKUP to pickup at our NFR booth to save on shipping and worry about the item being sold out. ⁣ ⁣ #westernfashion #westernchic #rodeofashion #winterfashion #rodeochic #nfrfashion #nfr #nfrinspo #nfrstyle #cowgirlstyle #ranching #ranchrodeo #ranchwife #ranchfashion #rodeostyle #shopsmall #steamboatsprings #westernboutique #wearwoolies
Hello, handsome! A new favorite men’s piece just came along. The Ridley is everything your handsome cowboy needs.⁣ ⁣ ———————————————————⁣ ⁣ If you’re NFR bound, you can find us in aisle 900 at the South Point December 9-16. All orders placed Dec 2-8 will not begin shipping until Dec 8. Or use code NFRPICKUP to pickup at our NFR booth to save on shipping and worry. (The snow hit so the trailer will be loaded tomorrow. You have one extra day for regular shipping.)⁣ ⁣ ⁣ ⁣ #westernfashion #westernchic #rodeofashion #winterfashion #rodeochic #nfrfashion #nfr #nfrinspo #nfrstyle #cowgirlstyle #ranching #ranchrodeo #ranchwife #ranchfashion #rodeostyle #shopsmall #steamboatsprings #westernboutique #wearwoolies